The Indian stock market has undergone several regulatory reforms over the past decade to improve transparency, investor protection, and ease of doing business. One of the most significant changes introduced by the Securities and Exchange Board of India (SEBI) was the transition from the traditional Sub Broker model to the Authorized Person (AP) framework.
Many investors and financial professionals still use the term “sub broker,” but in practice, most brokerage firms now appoint Authorized Persons (APs) instead of registering new sub brokers. Understanding this regulatory change is essential if you are planning to start a brokerage business or work with a stockbroker.
In this article, we’ll explain why SEBI introduced the new rules, the differences between a sub broker and an authorized person, and what the transition means for investors and financial professionals.
What Was a Sub Broker?

A Sub Broker was an intermediary who worked on behalf of a registered stockbroker to assist investors in buying and selling securities. Sub brokers helped clients open trading accounts, place orders through the broker, and provided customer support.
Under the earlier regulatory framework, sub brokers were required to obtain registration through SEBI and comply with the applicable rules governing stock market intermediaries.
What Is an Authorized Person (AP)?
An Authorized Person (AP) is an individual, partnership firm, LLP, or company appointed by a registered stockbroker to act on its behalf for specified activities related to trading and client servicing.
Authorized Persons perform many of the same functions that sub brokers previously carried out, including:
- Opening trading and demat accounts
- Acquiring new clients
- Assisting with KYC documentation
- Providing customer support
- Educating investors
- Promoting brokerage services
Unlike the earlier sub broker registration system, Authorized Persons operate under the supervision and responsibility of the registered stockbroker.
Why Did SEBI Replace the Sub Broker Model?
SEBI introduced the Authorized Person framework to simplify the regulatory structure and reduce duplication in registrations.
The objectives behind the change included:
- Simplifying the registration process for market intermediaries.
- Reducing regulatory overlap between stock exchanges and SEBI.
- Making it easier for brokerage firms to expand their business.
- Improving accountability by placing greater responsibility on registered stockbrokers.
- Streamlining investor servicing while maintaining regulatory oversight.
As part of this transition, SEBI decided to discontinue fresh registrations of sub brokers and migrate existing eligible sub brokers into the Authorized Person framework.
What Changed Under the New Rules?
The transition from sub broker to Authorized Person brought several important changes.
1. No New Sub Broker Registrations
Instead of registering as a new sub broker, individuals who want to work with brokerage firms generally join as Authorized Persons under the broker’s approved framework.
2. Appointment by Stock Brokers
Authorized Persons are appointed directly by registered stockbrokers, subject to exchange requirements and applicable regulations.
3. Greater Responsibility for Brokers
The registered broker remains responsible for ensuring that its Authorized Persons comply with regulatory requirements and business conduct standards.
4. Easier Business Expansion
The new framework made it simpler for brokerage firms to appoint representatives across different cities without the earlier registration process for each new sub broker.
Difference Between a Sub Broker and an Authorized Person
| Feature | Sub Broker | Authorized Person |
|---|---|---|
| Regulatory Model | Separate registration framework | Appointed by a registered stockbroker under the AP framework |
| Registration | Earlier required SEBI registration | Appointment through broker/exchange processes |
| Business Role | Client acquisition and support | Similar client-facing responsibilities |
| Trade Execution | Through registered broker | Through registered broker |
| Regulatory Responsibility | Shared compliance | Greater responsibility rests with the broker |
Although the terminology has changed, the day-to-day work performed by many Authorized Persons is largely similar to what sub brokers traditionally did.
Responsibilities of an Authorized Person
An Authorized Person typically performs the following duties:
- Introduce new investors to the brokerage.
- Help clients complete KYC formalities.
- Assist with trading and demat account opening.
- Provide operational support.
- Educate clients about investment products.
- Help resolve account-related issues.
- Build long-term client relationships.
However, Authorized Persons must always operate within the scope of authority granted by the registered broker and applicable regulations.
Benefits of the New AP Framework
The transition offers several advantages.
Simplified Compliance
The revised framework reduces administrative complexity for brokerage firms and their business partners.
Faster Business Setup
Individuals can begin operating as Authorized Persons through brokerage firms without following the earlier sub broker registration route.
Better Investor Protection
With brokers directly responsible for supervising Authorized Persons, investor accountability is strengthened.
Improved Operational Efficiency
Brokerage firms can expand their distribution networks more efficiently while maintaining centralized compliance systems.
What Does This Mean for Existing Sub Brokers?
Many existing sub brokers were allowed to transition into the Authorized Person framework in accordance with SEBI’s circulars and exchange procedures. This ensured business continuity while aligning intermediaries with the updated regulatory structure.
Should You Become an Authorized Person?
If you are interested in building a career in stock market distribution, becoming an Authorized Person can be an attractive option.
It may be suitable for individuals who:
- Want to build a financial services business.
- Have strong networking and communication skills.
- Enjoy helping investors.
- Wish to earn commission-based income.
- Plan to offer multiple investment products through a brokerage partner.
Choosing a reputed brokerage firm with strong technology, competitive revenue-sharing, and good customer support can improve your long-term business prospects.
Conclusion
SEBI’s move from the sub broker model to the Authorized Person framework was aimed at simplifying regulations, improving operational efficiency, and strengthening investor protection. While the term “sub broker” is still widely used in everyday conversations, most new business partners now operate as Authorized Persons under registered stockbrokers. The responsibilities remain largely similar, but the regulatory structure is more streamlined and places greater accountability on brokerage firms. For aspiring financial professionals, understanding this transition is essential before starting a brokerage distribution business.
Frequently Asked Questions (FAQs)
1. Has SEBI completely replaced sub brokers with Authorized Persons?
SEBI discontinued the framework for fresh sub broker registrations and shifted to the Authorized Person model for new appointments. Existing sub brokers were provided a transition path under the revised framework.
2. Is an Authorized Person the same as a sub broker?
The roles are very similar in practice. The main difference is that an Authorized Person operates under the newer regulatory framework instead of the earlier sub broker registration system.
3. Can an Authorized Person execute trades directly on the stock exchange?
No. Trades are executed through the registered stockbroker’s trading infrastructure. The Authorized Person assists clients but does not independently execute trades.
4. Why did SEBI introduce the Authorized Person model?
SEBI introduced the framework to simplify regulation, reduce duplication in registrations, improve accountability, and make it easier for brokerage firms to expand their distribution network.
5. Is becoming an Authorized Person a good business opportunity?
Yes. With increasing retail participation in India’s capital markets, becoming an Authorized Person can provide opportunities to build a commission-based financial services business, provided you comply with applicable regulations and partner with a reputable brokerage firm.


